B2B digital marketing spend has grown tremendously over the years, according to outsell, this spend has grown abundantly in various digital branches reaching the highest growth rate, 25%. The investment in social engagement continues to increase but lead generation seems to be not catching the same wavelength.
Brands are all about storytelling! It is a known fact that the brands are creating impact and engagement through storytelling. Therefore, it goes without saying that storytelling and email marketing go hand-in-hand. This is mainly because both aim at audience’s attention. At the same time, business e-mails are no fairy/folk tales, it is a powerful technique. It is direct and more like a relationship-building instrument. As an instrument for building the relationship, emails should concentrate on putting customers in the lead role.
movingDneedle has been ranked 6th best b2b lead generation company website in TRETOMO 2016 list.
“Feedspot’s recognition gives our “Personalized E-mail Marketing” framework more credibility and builds on our understanding that each of our customers are unique and have unique requirements. We believe that we […]
First and foremost, the extravagant blistering world to reach out for a sale is becoming practically inconceivable. On the other hand, the secondary way of reaching is practically to get […]
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When a sales person addresses someone by their name, they are more bound to listen and allow to deliver the message. The same is with the email marketing campaigns. When […]
Raymond Samuel Tomlinson introduced electronic mail in the early 70’s, from then e-mail has traversed years: transforming its form and has developed as a potent communicator. Early adopters used as […]
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Blooming where you’re planted is no more the hymn. Pursuing Global marketing has become an alluring chase for B2B marketers. Advancement of digital technology has made even more tantalizing. Most of […]